11 important measurement to track your app success



11 important measurement to track your app success

  • Acquisition, The Acquisition reports give you data about how users find your app, including the total number of user who come from app store search, social network and direct install

  • Number of installs generated

  • Cost per install

  • Where the downloads come from (search engine, social media, ect)

  • Quality of users (cohort analysis can reveal insight about this over time)

  • Engagement (How user interact with your apps)

  • Session length (How long user stay and use your application each session)

  • Time spent in app

  • Which pages/features are the most popular

  • Retention

  • Retention rate (the most popular way to do so is a rolling retention)

No comments:

Post a Comment